If you've got a small business, then you know how important it is to constantly be on the lookout for new and innovative ways to attract more customers, deliver a better service and retain the customers you already have by making your business even more useful, helpful and desirable to them. Well, if you've got a business with a physical address like a store, Jim restaurant yoga studio, or any place that customers visit, I've got a pretty cool marketing strategy to share with you in this video. It's going to provide a pretty big win win for both you, you, as the business owner and your customers. Oh yeah, and it's completely free, and you can get started today in 20 minutes or less. So let me show you how it's done.
Hey, AG here and today, I'm going to share with you what I believe is one of the best marketing opportunities available to local businesses, whether you're a traditional brick-and-mortar store service based business with a physical location, or anywhere else that customers visit. I have a completely free tool that I want to introduce you to that. I honestly believe will genuinely help you grow your business. Now, a big thank you to Facebook for sponsoring and supporting this video. However, that doesn't fluence my opinion that what I'm going to share with you here truly is an incredibly powerful strategy that every local business should be using, and it's free. So there's really nothing to lose and a whole lot of goodness to gain. I'm also going to make sure to put a link in the descriptions below where you can get more information. But for now, let me walk you through exactly what I'm talking about. As I already mentioned, if you have a business with a physical address like a store or restaurant, you can set up for absolutely free something called Facebook Wi-Fi that will help you get more customers. How it works is that Facebook Wi-Fi allows your customers to connect to your businesses guest Wi-Fi network after they check into your business on Facebook. Now, there's a ton of reasons why this is both powerful and Incredibly beneficial to you as a business owner, including being able to offer Wi-Fi to your customers will getting customers to help spread the word about your business, but gets even better.
So let me walk you through it. Now, one of the most powerful forms of marketing available as social proof, essentially looking at what those around us are doing to help us make buying decisions. And when it comes to social proof, the highest and most trusted level is something that comes from a friend or family member, or someone in our Network. Well, with Facebook Wi-Fi, your customers have the option to check into your business with Facebook. And when customers check in and tag your business, this check-in shows up on their news feed, which is visible to their friends, their family and their Network. This means they may see what their friends are doing, which helps you reach a wider audience, and even more potential customers. You, as the business owner, also have the opportunity to spawned and react to check-ins from your page insights, giving you even more opportunity to further humanize your brand and business and make a deeper connection with your customers. Another benefit of offering Facebook Wi-Fi is that because Facebook owns Instagram, you can also connect your businesses Instagram profile. So your visitors can access your Wi-Fi with your Instagram login. Then, when they connect to your Wi-Fi through their Instagram login, your customers can decide to follow your business profile for updates, or anything else you might want to share. Another really cool feature is the ability need to show up in front of people who have never heard of your business before, simply by appearing when they're searching for a Wi-Fi network with millions of people searching for Wi-Fi using Facebook every month.
This gives you another amazing opportunity to show up in front of potential buyers by giving them something they want Wi-Fi next. When your customers check in and connect to your Wi-Fi, they'll be directed to your Facebook page, where they can like your page, message your business, share photos, leave reviews and learn more information about your business. This gives you you even more opportunities to connect with them, not just now, but also well into the future as they're now connected to your page. One of my favorite features of all of this, though, is the data metrics, and analytics are able to learn about your customers. This is information you can use to grow your business and get valuable insights about your customers and their behavior. For example, you can see how many people checked into your business by connecting to your Wi-Fi, as well as the number of unique users who visited in a certain month. And how many of those visitors were either new or turning as great. As all of this is, though, it doesn't mean much if it isn't fast easy and enjoyable for customers. And if you've ever had the experience of having to wait in line to ask for a Wi-Fi password, only do be given a complicated network name and ridiculously long password to try to remember, then you know exactly what I'm talking about. This is why Facebook Wi-Fi is simple and seamless for your customers to connect to no more remembering, or writing down long or confusing passwords to get online. All your customers have to do is login on Facebook and check checking that your business.
That's it. And that's what it should really be about giving customers what they want and making it as easy as possible for them. And you. So with that said, the next question then is, how do you make this happen and get a set up in your business? Good news, my friend, setting this up as fast and easy. So let's talk about that. Now, first off, it's important to know that all of this is done through your own business has Wi-Fi network. It's not a Facebook Wi-Fi network or anything like that. What it is is a gateway. It makes it easier for your customers to get access to your. This is Wi-Fi network and allows you to benefit from all of the things that we've just talked about, including increasing engagement and check-ins and likes and even attracting new customers by offering Wi-Fi to those in need. Now, the setup Parts going to be pretty quick because honestly, the whole setup process really is simple and straightforward, and can be done in 20 minutes or less. Now, to get it installed, there are three things you need and three steps to follow, which you can do yourself or have a local technician help you if it's just not your thing. The three things you need are number one, the right equipment, which is nothing more than a Facebook Wi-Fi compatible router and your mobile phone. I'll put a link in the description below which will give you a list of all the compatible routers as well as instructions for each one. The second thing you need is 20 minutes, or even less again setups. Pretty easy here. And no technical expertise is required. And then the third thing you need is admin access to your Facebook business page with a physical address listed on your page. Once you have those three things in place than the three steps you need to follow from.
There are number one enabling put Wi-Fi in your router settings. Again, the link in the description below will take you to a page with a whole list of compatible routers and instructions for each one. The second thing then, is to connect your Facebook page to Facebook Wi-Fi and choose your settings. Remember, you do need to be an admin of the Facebook business page you're connecting. And then number three, you want to check to see that Facebook Wi-Fi is enabled by reconnecting to your Wi-Fi network. If it's enabled, you'll see a dialogue asking you to connect to Wi-Fi by logging in and checking in on your Facebook page. And that, my friend truly is it. It's fast. It's free, and it helps both you as a business owner and your customers for her again, the ultimate win-win marketing strategy.
